Advertising at Zaragoza Delicias Intermodal Station Zaragoza

Zaragoza Delicias Intermodal Station · Bus + high-speed rail hub

The station

Zaragoza Delicias Intermodal Station

A strategic mobility hub with more than 16.6 million passengers a year, connecting rail, bus and urban transport.

  • 9.2Mpassengers a year · 82% national, 18% international
  • 3.8Mbus users
  • 4.9Mrail users

In the Interactive network

Monthly APPcelerate measurement (November 2025) at the station’s sites.

500,080Unique users a month
1,221,778Impressions a month
2Sites measured
No. 7 of 11stations by impressions
50.21%of the municipal population reached in a month
0%50%100%

Population: 675,301 · frequency 2 · TRP 123

Audiences

Who passes through the station

Measurement point: Platforms. Delicias intermodal station: long-distance and regional buses under the same roof as high-speed AVE and Renfe trains.

Bus + high-speed rail hub

Zaragoza

  • Users250,040
  • Geo users169,529
  • Impressions610,889
  • Geo impressions414,187
  • Average frequency2.4
Residents68%
Visitors32%

Time of day

People by time slot and footfall through the day

00:00–07:5920%
08:00–13:5930%
14:00–20:5941%
21:00–23:599%
00h06h12h18h

Peak hours: 14:00 · 15:00 · 18:00

Bar height: relative footfall in that hour.

Presence

250,040 people · out of every 100, how many are in each situation

96%passing through the station
  • Frequent3%
  • Home1%
  • Work0%
  • Occasional0%

Gender

Slightly more women, as is usual among intercity bus passengers.

Men48.03%
Women51.97%

Age

Years

  • 18–2523%
  • 25–4532%
  • 45–6532%
  • 65+13%

Socio-economic level

% of the audience

  • Low0%
  • Lower-middle2%
  • Middle41%
  • Upper-middle45%
  • High12%

Affinities

Index 100 = population average. To the right, higher affinity than average.

  • 1Low-cost travel172
  • Fast food152
  • Education and jobs148
  • Digital entertainment148
  • Affordable fashion and footwear127
  • Low-cost mobile123
50100 = average150

In short

In November 2025, the 2 measured sites in Zaragoza totalled 1,221,778 impressions and 500,080 unique users. 250,040 people pass the measurement point: 96% are in transit, 51.97% are women and the peak hours are 14:00, 15:00 and 18:00. The highest-affinity category is low-cost travel (index 172), and in the municipality the network reaches 50.21% of the population in a month.

View the data as a table
Audience at the Zaragoza station
IndicatorValue
Users250,040
Geo users169,529
Impressions610,889
Geo impressions414,187
Average frequency2.4
Residents68%
Visitors32%
Home1%
Frequent3%
Occasional0%
Work0%
Transit96%
Men48.03%
Women51.97%
00:00–07:5920%
08:00–13:5930%
14:00–20:5941%
21:00–23:599%
Age 18–2523%
Age 25–4532%
Age 45–6532%
Age 65+13%
Socio-economic level: Low0%
Socio-economic level: Lower-middle2%
Socio-economic level: Middle41%
Socio-economic level: Upper-middle45%
Socio-economic level: High12%
Affinity index: Low-cost travel172
Affinity index: Fast food152
Affinity index: Education and jobs148
Affinity index: Digital entertainment148
Affinity index: Affordable fashion and footwear127
Affinity index: Low-cost mobile123

Source: APPcelerate · data for November 2025.

Formats

Sites available in Zaragoza

Sites and activations you can book at the station. We help you combine them to suit your campaign.

XXL banners · Zaragoza
Premium productXXL banners20 × 6 m · AVE area
Digital mupis · Zaragoza
NewDigital mupis
Waiting room and glass walls · Zaragoza
NewWaiting room and glass walls
Escalator takeover · Zaragoza
Escalator takeover
Outdoor wall · Zaragoza
Outdoor wall

Some images are AI-generated simulations.

Shall we talk about your next campaign?

Tell us what you need and we will suggest the sites and formats that best connect your brand with your audience.

Get in touch